The Market is “Eager” For Alternative GPUs, According to Intel CEO Pat Gelsinger

By | Samantha L. | October 27, 2021

When it comes to GPUs, two of the competing companies in the GPU market are Intel and NVidia. Both the companies have a wide range of GPUs that are exceptional in their own right. Intel and NVidia have been competing in the market for years but throughout the period their competition has stayed implicit.

However, the competition just became explicit when the CEO of Intel Pat Gelsinger discussed several topics and one of them that was highlighted was the upcoming challenge to NVidia over the years. This conversation took place during the interview with CRN. Competing with NVidia is a tall task, as it is a quite reputable company and more people are looking to buy NVidia’s refurbished GPU.

Intel is looking ahead to differentiate itself and rise above the GPU market by introducing an eco-friendly system in the market that would support its components. Pat Gelsinger further talked about how NVidia has become too proprietary in the industry today, which is quite common. He further mentioned how Intel will fill the stack with a one-API in a way that would be efficient and open for industry innovation.

What is Intel’s One-API?

Intel’s One-API can be defined as an accessible, open, and standard programming system that allows user engagement and innovation across different hardware architectures such as GPUs, CPUs, and FPGAs.

Pat Gelsinger further emphasized that the company’s efforts in the GPU market should not be limited to performance, features, and power. Instead, the company should make efforts to provide GPUs at attractive prices.

NVidia’s Success in AI:

We already understand how great of a reputation NVidia has achieved when it comes to Artificial Intelligence (AI). NVidia has worked effortlessly and took the opportunity at the right time to get to the point where they are right now.

During the interview Pat Gelsinger further talked about NVidia’s success, he appreciated how the leadership of the company had led it to such progress over the past decade. However, one thing that he highlighted was that NVidia was very lucky in the field of AI.

NVidia increased its product performance by at least 10 times over the past 10 years. The reason for this was because they utilized AI at the perfect time. According to Pat Gelsinger, NVidia was already progressing well and it took them 30 years of hard work to achieve success and that’s how they got lucky. Pat Gelsinger said that they worked hard, utilize the opportunity, made money, and got lucky. Their success and quality is the main reason why people prefer to buy a refurbished GPU from them.

Intel’s Plan to Surpass NVidia:

Pat Gelsinger provided a further elaboration of how they were going to rise above the GPU market over the coming years. As he talked about how Intel will be providing attractive products and how they plan to achieve a seamless transition from integrated to discrete on the intel platform.

Intel intends to take over the market by providing alternatives that are unique and differentiate the existing market. Providing something new is the only way to penetrate am already competitive market. Thus bringing innovations will certainly be a step up for Intel in the future.

Pat Gelsinger also estimated that in the future Intel would be claiming to be the undisputed leader, when it comes to integrated graphics. Intel is sure of itself that people would be verifying all of their products. Pretty soon they are looking to transition from integrated intel platforms to separate platforms.

Intel Joining Hands With Vineet Goel:

Vineet Goel is the former GPU architect of AMD and is one of the best in GPU architecture. Intel has decided to join hands with Vineet Goel and take him on board. Vineet Goel will be overseeing the Xe GPU architecture that would be the base of its future products.

Vineet Goel will be leading a team of skilled architects and design engineers who will be responsible for designing, architecture, and verification of the Xe IP roadmap. All these factors are showing that Intel is going towards immense progress and will soon be rising through the glass ceiling. The motivation and strategic planning of Intel is unlike any other. Therefore, their chances of success are gradually high.

Is Intel Capable of Competing Against NVidia?

As of today, NVidia continues to stand as the king of GPU, and surpassing NVidia is nothing less than a challenge for Intel. NVidia has dominated the GPU market for the past decade and Intel is currently struggling to rise to the top.

Intel might not be the best GPU manufacturer yet but certainly isn’t that far behind the competition. Plus, with the new innovative announcement of one-API Intel might be on to something. Intel has made some leaping decisions and started implementing the strategies, which makes it a wild card in the GPU market.

Nevertheless, this doesn’t necessarily mean that NVidia won’t be making any improvements in the years to come and with the recent interview of Pat Gelsinger, NVidia is on its toes. Time will be the judge of who rises above the competition but one thing is for sure that NVidia got a worthy opponent in the form of Intel.

Final Thoughts:

To sum it all up Pat Gelsinger called out NVidia and although he appreciated what they have accomplished in the past, he also gave a glimpse of the future by telling the world how Intel is going to be the best very soon.

Making such a statement was a bold decision for Pat Gelsinger but only time will tell that it was confidence or had they made some miscalculations by underestimating NVidia. Intel has made exponential progress so far and might take its place on top of the GPU market. However, if you are looking to buy a quality refurbished GPU, Sibbex is the best place for you.